Creative Campaign Design
Loop Agencies
Design Team
Tracy Wedderburn
Tara Mac
Weronika Michailidu
Project Management
Nina Nicholl
Alan Gordon
I’ve had the honour of managing and designing the Edinburgh Fringe programme since 2022. Given the project’s vast scale and intricacy, I carry numerous responsibilities to ensure its delivered on time and within budget constraints.
My role involves comprehensive design management, overseeing the design team’s efforts across all 384 pages of the programme. This requires incredible coordination between design, marketing and registration teams at each stage to guarantee smooth execution.
In collaboration with print suppliers, I work closely with the production of the programme for its 175,000 print run.
Additionally, I have helped deliver the Fringe Street Events project, developing an array of banners and large-scale signage ready for printing and subsequent display across the city. I’ve been working with the Fringe Society on this project since 2021.
2023 Images © Edinburgh Festival Fringe
2021 Campaign Illustrations
Maria Doyle
